Top 5 Tips For Designing Professional Websites For Universities And Colleges

E-learning is not a buzz word anymore. Educational institutes around the world are now investing in comprehensive websites, which offer information and resources to existing students and also work as a touchdown point for interested applicants. Designing websites for colleges and universities can be tricky, primarily because the balance between design and information can be critical. If you are trying to understand how to start a website, these 5 tips can be handy.

1. Focus on user experience

The target audience for a university/college website is huge. A student who has been studying at the university for more than a year is probably familiar with the website design. However, the same website will be accessed by prospective students and new applicants, as well. Before you look for themes or choose to customize the website, consider the end user experience first.

2. Beauty lies in visuals

Websites for universities and colleges often have to share considerable text content, resources, and e-learning material, and without any visual depth, these portals would look boring. If you check some of the best websites, you will realize that most of them have amazing photos, in-house production videos, infographics, and use of animation. Of course, there is a need for moderation, but aesthetic value is critical

3. Create the layers

Will the website offer separate logins for guests and students? What kind of resources will be hosted on the website? Will other people like tutors and teachers have separate accounts? Having a structure for any educational institute website is particularly important. You want to have a complete backend in mind, because the website must be easy to manage as well.

4. Colors that work for the brand

Generally, every educational institute has a logo or information that’s used for marketing and branding, and that theme has to extend to the website, as well. Do not use colors that don’t match what the university or website stands for.

5. Focus on flexibility

It is necessary to focus on flexibility when it comes to websites for bigger educational institutions. You want to be sure that the design is expandable and is easy to scale, if required in the future. A good web design theme is the one that’s customized for the concerned university and can be further tailored for added functionality.

We hope these tips were handy, and to understand the impact of good university websites, check a few today!